On May 10th, the “2026 China Brand Value Evaluation Information Release” took place in Deqing, Zhejiang Province, hosted by the China Brand Building Promotion Association and the Xinhua News Agency Brand Work Office, and organized by China Brand magazine. China National Heavy Duty Truck Group (CNHTC) ranked first in the automotive and parts industry. That same day, the “Top 100 Chinese Brands in Global Competitiveness” list was unveiled in Hong Kong, where CNHTC secured 75th place.

As the cradle of China’s heavy-duty truck industry, CNHTC continues to refine its brand strategy—revitalizing the high-end “Yellow River” line, strengthening the leading “Shandeka” brand, and deepening the trusted “Howo” series. This approach has created a brand pathway that is both substantial and resonant.

The “Top 100 Chinese Brands” list highlights overseas expansion, innovation, and global competitiveness. Leveraging national strategies for manufacturing going global, CNHTC has built a worldwide operational system covering R&D, marketing, channels, and after-sales support. Its business spans over 150 countries, with heavy-duty truck exports ranking first among Chinese commercial vehicle brands for 21 consecutive years—establishing CNHTC as a true ambassador of Chinese trucks on the global stage.

From the first heavy-duty truck born along the Yellow River to a globally recognized Chinese brand, CNHTC’s journey mirrors the nation’s rise. Moving forward, CNHTC remains committed to its original mission, setting new benchmarks for high-quality development and international competitiveness in state-owned manufacturing.